It’s coming — a change so profound and sweeping that it will affect us culturally, intellectually and economically. This change will have an impact on more people in more places worldwide than even the Internet has had to date. And it will create multitrillion-dollar sectors within the global economy.
It’s called Anywhere, and it defines a world that connects all people and all the things we care about. A global communications network will free us to go wherever we want without leaving information, entertainment or anything else behind.
ANYWHERE: How Global Connectivity is Revolutionizing the Way We Do Business examines these fast-unfolding changes and explains how your business can harness the power of Anywhere to create new revenue streams and ignite dramatic business growth. Author Emily Nagle Green, president and CEO of Yankee Group, the global connectivity experts, describes how best to steer business initiatives, partnerships, product development, customer service and virtually every other aspect of a business in order to succeed in the Anywhere environment.
ANYWHERE offers an unprecedented road map to the revolution:
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When, where and how Anywhere is enlarging business markets and increasing competitive threats
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How more than 50 of the world’s most widely recognized connectivity pioneers and leaders expect the revolution to unfold
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Why the iPhone and digital picture frames offer a preview of how expanded connectivity will change our behaviors and attitudes as consumers and workers
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How businesses everywhere can transform themselves to reap maximum benefits